Mobile App Case Study
Find Equine
Find Equine transformed the horse-buying experience with an intuitive app we built that combines modern matching technologies with visual aids and personality profiles, streamlining the search and sale of horses for both buyers and sellers.
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Bringing an App Idea to Life
Choosing the Right Developer
Before coming to Onsharp, Find Equine saw a gap in the market for buying and selling horses, especially on mobile. While desktop sites were available, options were limited in the app space.
That's why founder Nell Tekampe teamed up with Onsharp to bring her vision to life.
“I came into the project with no app-building experience. I knew I wanted an app to sell horses but didn't know where to start or how to lay it out.”
Find Equine needed a strategic partner who could not only provide development support but also focus on long-term success.
What Find Equine Needed for Success
Our mission was to build an app for people in the horse sale and resale market that enables them to connect and conduct business.
Existing platforms simply weren't designed or optimized for mobile, meaning that they weren't very accessible to a wide audience and it wasn't easy for members of the community to connect.
“There are not a lot of easy places to connect buyers and sellers,” Nell said.
The second challenge came when Nell had previously hired another app-development company. “I hired another company before Onsharp that I did not have a positive experience with. I did have the app built, but was left with something that wasn't usable or scalable.”

Intuitive Interface
The app needed to be effortless and intuitive for users to make easy connections and smooth transactions.
Accessible on Mobile
To rival existing web-based services, Find Equine knew that their solution needed to be mobile first.
Scalable
As with all things Onsharp builds, the Find Equine app was developed with the ability to scale as the business grows.
Nell Tekampe, Founder of Find Equine, talks about her experience building their app with Onsharp.
The Solution
Throughout our curated app discovery processes and collaborative workshops, Onsharp was able to help Nell realize her vision, even with her limited experience in the app development space.
We worked through an iterative development process and helped her overcome the negative experience with her previous vendor.
Nell was looking for:
- Honesty
- Communication
- Collaboration
“From even the tone of the first email and our first conversations, I just had a good feeling and thought that the partnership could be something positive.”

“I'm thrilled with how the app turned out. It exceeded my expectations. I had a vision for it and it was 10 times better than what I'd imagined.”
Nell Tekampe
Founder
The Results
When the project wrapped, we asked the million-dollar question: Are you happy with how the app turned out?
Nell's response said it all. We helped Nell turn her multi-year-long vision into a reality.
“Without Onsharp's encouragement, I would not have the app that I have today. It was huge to actually have some real people behind it that I felt comfortable with — it made all the difference in the world.”