Blog

August 26, 2016
HighFiveFriday_Featured

#HighFiveFriday to @fmerbertgerbert and Mr. Guts

From the classic Pudder to the signature Apollo, Erberts & Gerberts in Fargo-Moorhead was gifted with the art of making a good sandwich. If you follow them on social media (and if you don’t you definitely should), you’ll also know that their talents don’t stop at carving out the perfect amount of guts from your sandwich. Let’s take a look at what makes them a great sandwich shop in the digital world, too, for this week’s #HighFiveFriday:
August 25, 2016
JuneContentCal_Featured

5 Things to Add to Your September Content Calendar

September is near! For me, September means getting school supplies, leaves changing colors, homecoming, and the end of summer. I love this month because, for a lot of people, it means forming your regular routines and rhythms for the year. This also makes it an extremely important time of the year for marketers, as September offers a lot of great observances and events to add to your content marketing strategy.
August 11, 2016
HighFiveFriday_Featured

#HighFiveFriday to Cobber Athletics for Their Twitter Grand Slam

The world of sports and how we engage with our favorite teams is quickly expanding, and sports fans are taking to social media more than ever to keep up with their team’s wins and losses (as we can see by the out-of-the-park social engagement less than a week into this year’s Summer Olympic games in Rio). According to USA Today,  Twitter had more than 150 million Tweets within a two week period during the 2012 London Olympic Games just from the athletes and tweets referring to them; looking at the social stats from the 2014 Sochi Olympics, it’s safe to assume that social media will be a […]
July 29, 2016
HighFiveFriday_Featured

#HighFiveFriday to Drekker Brewing for their #InstaGame

From sharing behind the scenes happenings to keeping your clients and customers updated on events, social media is a great way to share your passions and successes with the community. At Onsharp, we love to recognize businesses, individuals, and events that thrive on their social platforms, and this week we’re proud to recognize Drekker Brewing Company, a local brewery founded by four guys who had a beer-centered dream.
July 26, 2016
ACCYearFocus_Featured

5 Things to Add to Your August Content Calendar

August is near, which means we’re almost at the end of summer. Whether it’s enjoying the last few warm summer days or preparing to head back to school, August is an exciting time of year. That means there’s a lot to talk about. But with so many different things competing for the attention of your audience, it’s essential you hit people with smart, targeted messages. That starts with strategically-timed content marketing.
July 22, 2016
ACS_Learn_How_Social_Media_Blog_Image

Learn How Social Media Has Impacted American Crystal Sugar Company

At Onsharp, we love when companies use social media to enhance and grow their digital presence – that’s why we offer many digital marketing and social media services. We followed up with Lisa Borgen from American Crystal Sugar Company, one of our social media adopters, and asked her some questions about how their presence on social media has impacted their team and organization. Read on to hear what she had to say about their experience.  What is your role at American Crystal Sugar Company? I am the Vice President of Administration, which includes Safety, Human Resources, Public Relations, Training, Labor Relations and Information Technology.  […]
July 19, 2016
How_Social_Employees_Blog_Image_Blank

How Social Media Can Help Recruit Talent to Your Team

At Onsharp, seeing companies use social media to grow their business, build relationships, and achieve goals is what gets us excited. And because we want to see more of it, we’re showcasing just a few of the ways social media can help your team recruit new talent.
July 14, 2016
HighFiveFriday_Featured

#HighFiveFriday to @FamilyWellFGO for Being Personable on Twitter

At Onsharp, we love seeing the little things being shared that give people a clear and meaningful understanding of what an organization, an individual, or topic is all about. So each week we feature a person, group or organization who is using social media to make a positive impact. This week, our #HighFiveFriday goes to @FamilyWellFGO for their personable yet informational presence on Twitter. Family Wellness Fargo, a partnership between Sanford Health and the YMCA of Cass and Clay Counties, works to connect the people of the Fargo/Moorhead/West Fargo area to a facility that not only focuses on their health, but also on their […]
July 12, 2016
How_to_use_twitter_chats_blog_Image

How to Use Twitter Chats in Your Social Media Marketing Strategy

When you’re putting together your social media marketing strategy for your Twitter presence, one major opportunity to connect with others is often overlooked. Twitter chats are a great way to connect with like-minded individuals and share your expertise in your industry. Here are a few things you need to know and consider before you add Twitter chats to your Twitter strategy. What is a Twitter chat? A Twitter chat is a live conversation where a group of users share ideas, answer questions, and interact with one another on Twitter. Often times, there is a moderator or host who will pose […]
July 7, 2016
SES_Erica_Featured

@RMHCErica Shares Her Experience as a Social Employee

At Onsharp, we love when people use social media to grow professionally, build relationships and achieve professional goals – and that’s why we offer social employee training. We followed up with Erica Johnsrud, one of our recent social employee training grads, and asked her some questions about how her new role as a social employee has impacted her job at the Ronald McDonald House of the Red River Valley. Read on to hear what she had to say about her experience. 
July 5, 2016
How_Social_Employees_Blog_Image_Blank

Tips for Promoting Jobs as a Social Employee

Finding the right talent for your organization is easier said than done.  According to a survey done by CareerBuilder, 48% of CEOs have said their companies have lost money due to inefficient recruiting. This statistic is pretty disheartening, but there’s a solution – social media.
June 30, 2016
HighFiveFriday_Featured

#HighFiveFriday to @1MillionCupsFar for Uniting the Entrepreneurial Community

At Onsharp, we get excited seeing special moments being captured and conversations being had on social media. We love seeing a community come together to understand what an individual, organization, or topic is all about. This week’s #HighFiveFriday goes out to a great community builder in the Twitter-sphere, @1MillionCupsFar. 1 Million Cups, an educational program turned movement, has a mission to create an environment for entrepreneurs to connect, learn, and grow from one another. There are few places who love inspiring new ideas as much as the Fargo-Moorhead community does, so it only makes sense that 1 Million Cups takes over […]
June 28, 2016
ACCYearFocus_Featured

5 Things to Add to Your July Content Calendar

July is right around the corner, and it’s a great month! We’ve got beautiful weather, the 4th of July, and quality time doing fun summer activities. What’s not to love? With so much going on, there’s a lot you can talk about with your audience. But with so many different things brands and companies trying to get your audience’s attention, you need to hit people with smart, targeted messages. That starts with strategically-timed content marketing.
June 23, 2016
RMHC_Kelly_Social_Employee

@RMHCKelly Shares Her Experience as a Social Employee

At Onsharp, we love when people use social media to grow professionally, build relationships and achieve professional goals – and that’s why we offer social employee programs. We followed up with Kelly Binfet, one of our recent social employee training grads, and asked her some questions about how her new role as a social employee has impacted her job at the Ronald McDonald House of the Red River Valley. Read on to hear what she had to say about her experience. 
June 21, 2016
Pretty vs Functional

Why You Need More than Just a Pretty Website

Whether you’re talking about people, places, or products, attractiveness is appealing. However, we all know that being pretty only gets you to a certain point. Having substance, providing value, and being functional are all necessary to draw people in and engage with them. This is true when it comes to your website, too.
June 16, 2016
HighFiveFriday_Featured

#HighFiveFriday: How #35Under35FM Connected the FM Community

The power behind a strong social media presence is impactful, especially when done in the right way. Here at Onsharp, we love seeing accounts who use their social presence to communicate their culture, their passions, their work, and more. For our #HighFiveFriday series, we choose one stellar account or hashtag that has gone above and beyond on social. This week, our high five goes to the United Way of Cass-Clay’s 35 Under 35 Leadership Program. Pioneered by the United Way and six other women’s organizations back in 2009, the 35 Under 35 Women’s Leadership Program has become a six-month leadership journey for women […]
June 16, 2016
BenLambJoinsTeamOnsharp

#TeamOnsharp Welcomes Ben Lamb as Digital Marketing Design Intern

Onsharp is excited to announce that Ben Lamb has joined the Digital Marketing team as a Digital Marketing Design Intern. A Watertown, South Dakota native, Ben is currently finishing his final semester at Minnesota State University – Moorhead, where he’s pursuing a degree in graphic design.
June 15, 2016
How_to_Engage_Blog_Image_2

How to Engage with Volunteers on Twitter as a Social Employee

When it comes to recognizing volunteers for your non-profit, event or cause, there’s no easier way to start showing your gratitude than a post on social media.  As a social employee, you can  give thanks in the moment, and it’s a fun way to showcase to the entire community the impact your volunteers have on your organization. Not sure how to engage with volunteers on Twitter? Here are a few of our favorite examples and tips to help your Twitter team get started.
June 9, 2016
CCRIMichelle_SES_Image

@CCRIMichelle Shares Her Experience as a Social Employee

At Onsharp, we love when people use social media to grow professionally, build relationships and achieve professional goals – and that’s why we offer social employee training. We followed up with Michelle Colvert, one of our recent social employee training grads, and asked her some questions about how her new role as a social employee has impacted her job at Creative Care for Reaching Independence (CCRI). Read on to hear what she had to say about her experience. 
June 2, 2016
HighFiveFriday_Featured

#HighFiveFriday to @FMWFChamber for an Engaging #FMWFCorpCup

At Onsharp, we love seeing businesses get excited about using social media for events. And it’s exciting for us to see moments being shared that give people a clear and meaningful understanding of what an organization or business is all about – whether that moment is focused on culture, mission, expertise, or more. This week we’re giving a #HighFiveFriday to @FMWFChamber for using the hashtag #FMWFCorpCup to engage, interact, and update the community about the annual Corporate Cup event. The Chamber worked hard to create a digital presence for the event before, after, and during the event. Check out some of the awesome examples below […]