With rapid changes in technology, it’s essential to keep your business relevant. Over time, websites become outdated – and an outdated site holds you back. This was a concept that team members at Otter Tail Power Company understood. They came to Onsharp for a complete overhaul of their website. Along with needing a new website, they wanted to make sure they chose a partner who would guide them through every step of the process and communicate closely with them the entire way. “We needed to know whomever we worked with for this effort was going to be by our side to guide our strategic decisions and keep the project on track,” shared Stephanie Hoff, Public Relations Manager for Otter Tail Power Company. After meeting with Onsharp and learning more about the team’s experience, commitment to clients, and focus on collaboration, the Otter Tail Power Company team knew Onsharp was the right choice as partner for this important project.
In the Website Discovery Session, Otter Tail Power Company shared a few key features they were looking for, including:
- Mobile Responsiveness – for a consistent look across all devices
- New Navigation – to be more customer-focused
- Content Overhaul – 500+ pieces of content
- Google Maps Integration – to locate service locations, offices, and power plants
- Backend Integration – to work seamlessly with their active director
Otter Tail Power Company needed to work with a group of people who understood exactly what they wanted to accomplish and were ready, available, and willing to jump in. By establishing a single point of contact from the beginning of the project, the Otter Tail Power Company team found the expertise and guidance they needed immediately. “The Onsharp staff assigned to the team took personal ownership and that was evident throughout the project,” said Stephanie.
Otter Tail Power Company’s outdated web presence is now a thing of the past. The new site represents the company’s diverse customer base, dedication to excellence, and commitment to electronic-business evolution.
About Otter Tail Power Company
Otter Tail Power Company is an investor-owned electric utility incorporated in 1907. Its employees work to produce and deliver electricity as reliably, economically, and environmentally responsibly as possible. With about 780 employees, Otter Tail Power Company serves 422 communities and rural areas in western Minnesota, eastern North Dakota, and northeastern South Dakota. Its uncrowded serve area’s outermost boundaries encompass a total expanse of 70,000 square miles.