It is crucial for a business-to-business (B2B) website to have a strong online presence. After all, this is the first impression most potential customers will have of your brand.
Most business owners know that they need a high-quality website. However, a common question that they ask is, “How much does a B2B website cost?”
Understandably, there is no one-size-fits-all answer to this question, as there are many variables to consider when designing and developing a B2B website.
Understanding B2B Website Cost
The cost of a B2B website can depend on a variety of factors such as the website’s functionality, the number of pages, integrations into other systems, and more. As a result, the cost can vary greatly depending on the specific needs of each business.
But that doesn’t mean we can’t provide a range to give you an idea of how much a new site might cost. According to Jacob Dahl, Onsharp’s VP of Sales and Marketing, the typical cost range for building or redesigning a B2B website is between $10,000 to $250,000.
Although this may seem like a wide range, this is due to the many factors that go into website development. Most businesses would fall within the lower end of that range, particularly those who are simply seeking a marketing site with lead generation capabilities.
On the other hand, a more complex website with numerous integrations and custom functionalities can cost more and fall on the higher end of that range.
Despite the higher cost, investing in a high-quality website is essential for a business’s growth. A well-designed website can provide scalability, allowing it to adapt to the changing needs of a business over time.
While some businesses may try to save money by hiring low-cost providers or attempting DIY website design, these options come with risks. Hiring a low-cost provider may result in a website that lacks quality or support, leading to costly revisions or difficulties in getting help when something goes wrong. At the end of the day, an average website will bring average results and a sub-par site can do more harm than good.
Ultimately, investing in a B2B website is investing in your business’s growth. Working with a professional website development team, such as Onsharp, can ensure a website’s quality, scalability, and support.
Although the cost of building or redesigning a B2B website varies, having a website that accurately represents the business’s brand and generates leads is crucial for increasing revenue and staying competitive in today’s digital world.
To learn more about how Onsharp can help you improve your online presence with a high-quality custom website, check out the link below