Application & Business Strategy
Are you falling behind on meeting customers'
expectations?
Every day, more of your customers and suppliers start using
mobile devices and web apps to get things done faster and easier.
If they haven't asked already, they'll soon request (even demand)
self-service web and mobile apps so they can do business with
you on their terms and timelines.
Should you have an app for that?
Think about the questions that come in over your phone lines.
Couldn't a lot of them be answered by self-service
website content or easy-to-use mobile apps? We've built
many web-based
processes and mobile apps that help customers, employees,
and suppliers get their top questions answered automatically or
with just a click or two. We can help you identify potential apps,
too by observing common service calls and other customer
interactions. Once your first apps are being used, you'll be
surprised how many other potential time-saving apps you'll
discover.
Is your business on the cutting edge or the bleeding
edge?
If you feel like it was only yesterday that you were changing
typewriter ribbons, all the new and rapidly-changing technology may
be overwhelming. We'll work with you to transform your business
strategy by phasing in things like web-based processes that save
time and money, self-service capabilities that empower customers,
or automated
CRM systems that help strengthen relationships and
profitability.

Content & Website Strategy
Who is your target audience?
Knowing your users is critical to building a great application
or website. You tell us who they are and we'll find out what they
want by conducting usability studies, market research, and expert
reviews.
What message do you want to convey?
You want to talk about what's important to you, like your
strengths or goals, but that might not interest your customers as
much as your prices or delivery schedules. We'll help you find a
balance between delivering the content and features your customers
want and getting your key messages across.
How can it be easier to find?
What good is the right content if your users can't find it?
We'll learn what your customers want and how they expect to find it
so we can place information in a logical structure that's easy to
navigate.
Next: Web Development >