SmartPay will be attending the Electronic Transactions
Association Annual Meeting and Expo on April 22 and 23, at the
Mandelay Bay Resort in Las Vegas.
We'll be there with our partner InterceptEFT for this year's big
networking and training sessions. The Electronic Transactions
Association is the professional network of the electronic billing
industry. This year, educational sessions will cover issues like
the future of checks, the implications of the current economic
crisis, and the challenges of international payments.
It's an exciting time to be in this industry. Consumers are less
likely to use cash (41% of American shoppers report this) and more
comfortable with electronic transactions. This means that many
businesses are having to go to electronic billing whether they feel
ready or not. Some business owners are intimidated by the
technology or concerned about the cost of installing software and
training staff to use new programs.
At the same time, extensions of HIPAA regulations make security
a bigger issue than ever. Any computer which stores sensitive
information may have to be locked and require special security
measures that can be time-consuming and costly to enforce.
Ironically, while there are still some who worry about the security
of online transactions, using secure online invoicing like SmartPay
is the easiest and least expensive way to achieve HIPAA compliance.
With SmartPay, all consumer payments take place online, at a secure
portal, and no sensitive data resides in your office computers.
Onsharp's SmartPay offers businesses of all sizes a secure,
cost-effective way to initiate electronic transactions without an
investment in software, new security measures, or specialized
technical skills. ETA's commitment to consumer and business
education makes them a great fit for us.
We look forward to seeing and being seen at the ETA Expo.