Thursday, December 17, 2009
The holiday shopping season is in full swing, but we still need
to look ahead to 2010. At Onsharp, we're trying to help all our
clients get their plans set for 2010 so we can hit the ground
running in the new year.
"Our focus on an unparalleled customer experience is driving us
to focus upon meeting people and discovering their potential to
reach their business objectives using the web and web-based
programs," says marketing manager Tami Dowers.
Tami loves to sit down with you as an individual and develop a
plan for your particular needs. But she also has some general
advice for all businesses.
- Make sure your landing pages are in good
shape. The landing pages are the pages on your website
where people first arrive. Often your homepage and your blog are
your primary landing pages, but Onsharp's experts can determine the
most common landing pages for your website. Once visitors arrive at
your site, they decide within seconds whether to stay and look
around or to go elsewhere. We can help you make sure that your
landing pages are appealing to your visitors, encourage them to
explore your web site, and lead them to take action.
- Make sure you're working on the right
keywords. The keywords are simply the words or phrases
people type in at the search engines when they look for the
products you offer. It takes careful research to determine the
keywords that will work best for you, and to make the best use of
them once you've chosen them. Taking the essential step of
developing and using a list of targeted keywords can do wonders for
your online visibility.
- Have well-designed ads for your Adwords
campaigns. The right ads in combination with the right
landing pages are the key to success with online advertising. Don't
take a chance with this important investment.
Tami says that these three items ensure that "when our
networking connections search for us they are sure to find us
online." The right online presence combines with your networking to
create the best outcome.
There's still time to set up an appointment with Tami to plan
your strategy for the new year. Call us at 701.356.9010 to make
your appointment today.